Find the best strategy to introduce or reposition a product taking into account its target, competition and consumer profiles by areas of influence.
Geomarketing shows details of customers, their profile, different segments and regions.
In Geomarketing, customer data is stored and collected in various data sources and these are presented through digital maps and this dataset can identify key opportunities for market strategy.
The Geomarketing, allows you to analyze the situation of a business through the exact location of the customers, competition, locating them on a digital map. It allows you to analyze the data by geographical area or specific physical location for greater commercial focus.
The data is used, according to the objectives set by the company to locate existing customers for a new promotion or the identification of the results of a promotion already completed.