The monitoring and analysis of the competition is fundamental for the area of marketing and sales. To understand how your company behaves towards your competitors you need to handle internal information (information about your customers) and external (market research).
A combined analysis of internal and external information enhances your knowledge with a 360 ° view.
It helps you identify real opportunities and threats so you can defend your positioning and focus your actions where more growth possibilities may be.
Alerts are configured individually for each business and industry. Our experience allows us to advice about the most relevant in the commercial and marketing area, but they are completely customizable. They are reviewed periodically, to adjust them to possible strategic changes in your organization.